Grow Plastic
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growth hacking.

Content. Instagram. Reviews. Recognition. Trust.

For Board-Certified Plastic Surgeons.

Follow @growplastic for our secrets.

Because GoogleAds won't work unless you have a comprehensive marketing wall. Patient's check more than one factor before reaching out. We make your online appearance reflect your results (digital appearance is in the top 3 decision-makers for plastic surgery patients). 

We help you start looking like the authority of your procedure, location, or approach.

Limited clinics accepted. We do not take on direct competitors. 

We DO accept new surgeons who desire quicker growth after plastic surgery residency and/or fellowship (from pricing to clinic leasing).

A private team of plastic surgeons and former plastic surgery marketers from top celebrity plastic surgeons looking to represent the next big name in plastic surgery.

 
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The

Reviews

 

Before a perfect website and trending instagram, you need informative plastic surgery reviews (not the pluffy, angelic kind). Did you know it's possible to get a 5-star review from at least 90% of patients? So let's say you have 100 patients a month (including consults). That means in less than a year you could have 1,000 5-star reviews.  

These reviews can be requested to be written in a manner that allows patients to learn about you, your procedures, your practice, and your method at the same time. 

1. RealSelf Review Collection

2. GoogleBusiness Review Collection

3. Yelp Review Collection

4. In-Office Review Station & Dedicated Person

5. In-Office Reminders

6. Personal Text Reminders

7. Follow-Up Appt. Reminders

8. Special Offer or "Star-Patient" Reminders

9. Negative Yelp, Google, & RealSelf review management

10. Anonymous Blog, Quora, Facebook Group, & Medical Review Site Testimonials

11. Video Testimonials 

Sounds like a lot right? But focusing on these for less than a year could bring you clients easily because the trust has been established. You need a dedicated, persistant, and charismatic person to chase after these like it's their life.

The Content

Your website looks good. But it won't keep patients on there as long as RealSelf would. You know everything about the procedure. But don't have time to write it all. We can fix that.

1. Multiple Website Development (one per main procedure, category, products, location, and/or nurse/doctor)

2. Daily Before/After Updates with SEO-focused Description + Video

3. Competitor Analysis & Gap Content Creation

4. 30 Page Custom "Guides" for Top Procedures

5. Procedures, "How-To", Tutorials, and Animated Videos

6. Daily Blogs for Common Search Phrases

7. 1000+ FAQs per Top Procedure

8. Custom Slideshows, PPTs, Brochures, Manuals, Before/After PDFs, & more for public release

9. Training of interns for research & medical paper creation

10. Daily website updates to enhance information, tools, and patient engagement

 

The Instagram.

Instagram fame has led many plastic surgeons to their new-found fame. While fame is not entirely correlated with skill-level; it is a part of social trust just like anything else. Why? Because "my friend followed you and tagged me!" is the best digital hand-off you can have.

1. 4 Daily Instagram Posts + Description + 30 Hashtags (Video-Focus)

2. Instagram Lives

3. Reach 100k-1M impressions/week

4. Slowly Get Grow to 100k+ Followers, 2k+ Likes/Post, 20+ Comments/Post

5. Top All Relevant Instagram Hashtags/Locations

6. Automize Instagram Interaction

7. Instagram Partnerships (be shown by other PS, patients, viral pages)

8. Instagram Discovery Page "Hacking" 

The Website(s) Management.

You need multiple websites to allow patients for certain demographics, procedures, and budgets to feel they are in a clinic built specifically for them. We prefer to partner with PatientPop that hosts on a constantly updating software for this. We manage your site updates and development. We build you multiple superspecialized websites that are SEO-boosted.

1. Domain 

2. Keywords

3. Content (very in-depth and fun to read! no more broad useless procedure depictions)

4. Videos

5. Before/Afters

6. Backlinking/SEO

7. Blogs 

8. Continous Monitoring

9. Sync w/ GoogleMyBusiness & Yelp

The Recognition

You have amazing results but only 1,000 potential patients a month see them. We make sure you have a marketing wall built around your procedures and clinic.

1. Top Press Articles (HuffPo, Forbes, & more)

2. Wikipedia Page

3. PR News Releases

4. News Partnerships

5. Influencer Partnerships

6. Youtube Page

7. Instagram Verification

8. Assisting in Publishing Research

9. Assisting in Publishing Patient-Education Books, Magazines, etc

10. Daily Application to Conferences, Awards, Events

11. Clinic Appearance at Multiple Events 

 

 

We Let Patients. "Discover You".

Because in plastic surgery, discovering the right surgeon matters.

We help you establish your digital and local proof.

Your Results.
Deserve More
Patients.

 

How We Work

1. Submit a form (short and sweet).

2. We get in touch ASAP.

3. We evaluate your present and future goals.

4. We set up a strategy custom-built (actually) for you.

5. We meet in person to review the strategy at a convenient time.

6. We get the A-OK and get the info we need.

7. We start implementing changes the next day. 

8. We train your staff to implement staff-to-patient in-office marketing strategies.

9. We bring on an in-house marketer who will work day-to-day with us to build your marketing wall.

10. We track your results and ensure your clinic get's the recognition and platform it deserves.